Public information
- Bio
David Stoughton specialises in the effective deployment of new network and channel opportunities. His work with clients embraces three related themes; innovative - or radically enhanced - Customer Value Propositions, structuring the organisation to deliver value, and securing value from projects. He also delivers a variety of professional development courses and workshops for the BBC, as well as commercial clients. He holds an MBA and is a member of the Executive Committee of the Institute of Value Management. He is co-author with Michael Bayler of Promiscuous Customers: Invisible Brands - Delivering Value in Digital Markets (Capstone, 2001).
History
- Member for
- 51 weeks 2 days